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| Andy Stanley |
I have heard it said that your mission statements is too complicated if you can’t put it on a T-Shirt. Some organizations call it the “T-Shirt” test. This week’s Thursday Quote is from Andy Stanley’s Leadership Podcast located at northpoint.org/podcasts entitled “Stating Vision Simply“. In this 30 minute presentation you will be left with a very clear understanding of WHY your mission and vision statements MUST be simple. I highly recommend you take the time this week to listen to this presentation.
“If it’s not memorable, it’s not portable, it doesn’t roll off the tip of your tongue, it’s not easy to integrate into a conversation…. For vision to stick it’s got to be stated simply, simply, simply, simply. This is difficult and here’s part of the reason why – some of you will really struggle with this. In order to make your vision simple it can’t be complete. That means you’ve got to leave some stuff out. It’s not going to be theologically correct, because to make it theologically correct it’ll be too long. It’ll be accurate, but nobody’s going to know what it is. You’ve got to make the decision, do we want to make it portable and transferable and do we want to make it stick? Or do we want it to be theologically correct and accurately complete but nobody’s going to know what it is?” Andy Stanley
CLICK HERE TO LISTEN TO THE ENTIRE PRESENTATION!