I visited a church a while back that had a BIG blind spot. At least, it seemed like a blind spot to me. I could see the problem, but none of the leaders seemed to realize it was there. The problem was that they really believed they were a friendly church, but in reality they weren’t . . . unless you were an insider. I was greeted at the door, which was nice; but from that point forward I became invisible. People actually seemed to work hard at avoiding eye contact with me! This ‘Blind Spot’ is really hurting them – mostly because they are blind to the problem, while it’s painfully obvious to every guest who darkens their door.
Last week I wrote a post entitled, ‘Blind Spots for the Christian Leader‘. This simple matrix does a great job of defining the various areas of self awareness each of us possess. If you haven’t read it yet, I recommend you jump back & check it out.
Today, I’d like to explore how the Johari Window applies to the local church (rather than just the pastor or a leader within the church). Here’s a review of how the Johari Window works.
In the above image you’ll note the four quadrants. Each section represents knowledge or lack of knowledge regarding various character traits, weaknesses, etc. for the individual, or for today’s discussion, the local church. Because we are dealing with a group of people instead of just one person, each quadrant gets a little more complicated. With the exception of the ‘Unknown’ section, there end up being different groups of people for each area. So far as I can tell, here are the different groups of people we should keep in mind:
- Leaders: This includes the pastor, key staff, elders and any other leaders who are on the front lines in ministry at the church.
- Members/Attendees: This includes everyone else who attends regularly and are the recipients of most of the ministry at the church.
- Guests: This includes anyone who attends a service, activity, or event for the first time as well as those who come back to visit two or more times. A ‘guest’ is anyone who considers themselves a visitor at the church, regardless of how long they have been attending.
- Community: This includes anyone in your community who has never attended your church.
Let’s take a look at each quadrant in relation to the local church:
Open Self – Known To Everyone
For the local church, this is the smallest quadrant of all. There is very little about a local church that everyone knows about, especially when you add in the community – some of whom may not even know the church exists. Depending on the community, the ‘Arena’ quadrant may include things like the church name, location and/or pastor.
Hidden Self – Known Only To Us
Leaders are aware of things that members, guests, and the community are unaware of. Examples might include sensitive information like giving records, individual’s unique circumstances, people problems, etc. It may also include a clearer understanding of the bigger picture for the church. For instance, leaders are most likely to know where the church has been and where it’s going.
On the down-side, leaders are often guilty of unintentionally holding their cards too closely to the chest. As a result, sometimes other leaders, volunteers, and/or members can be stuck serving without fully comprehending what they are doing, how they should do it, or why it’s important.
Members are usually ‘in the know’ in some areas, at least in comparison to guests and the community. Where church life can get messy is when members are aware of sensitive information that doesn’t include the whole story or bigger picture. This is a feeding frenzy for satan to reek havoc in the church. Lack of communication or miscommunication will often lead to false conclusions, wrong expectations, and misguided assumptions.
To make matters even more complex, many times members are privy to situations and needs in the church that leaders are unaware of and don’t take the ownership to communicate what’s going on with them. Again, this disables whatever care those leaders may be able to exert in the situation.
Finally, leaders often fail to realize that many members are exactly what they need to solve certain problems, lead certain ministries, or fund new initiatives. God has placed the right people in ‘the house’ for the ministry He wants to initiate. This means many members have the skills, experience or funds to fulfill those purposes, if leaders would just invite them to participate.
Blind Self – Known to Others, Unknown to Us
Leaders are often the ones in the dark in this quadrant. There’s an old saying, “Ignorance is bliss.” It may be true for the church leader & pastor. Many would rather not know what they don’t know, but ultimately it isn’t healthy or helpful to the success of the church.
Blind Spots for leaders will include what people really think about the services, events, and activities in the church. For instance, the pastor may believe the weekly bible study is important, relevant and impacting to those who attend while the attendees may simply come because they believe they are supposed to, not because it is helpful to them. Other leadership Blind Spots might include genuine needs that members, guests and the community has, but which have never been communicated to them.
(Remember, we are focusing on the organization, not the individual – there are more blind spots that the pastor or a leader may have personally which I’ve discussed in the post ‘Johari Window for the Christian Leader‘.)
Members often have blind spots in their overall effectiveness or involvement in ministry in the church. Additionally, they may not reflect the values and culture the leadership is expecting or hoping for. This is usually due to a lack of communication, mentoring and regular leadership development.
Guests are blind to nearly everything going on around them. Often, their perceptions do not fully reflect reality. They may perceive the church as a warm, friendly place at the start but discover later on that it’s very difficult to connect with people. Conversely, their first impression may be that the church is unfriendly and irrelevant when in reality the opposite is true, were they to stick around. They may be blind to conflict or organizational dysfunction until they’ve been around for a few months or even years. Research says that 96% of people who have a bad experience never complain. This means your guests may know things about your church that you are completely clueless about; in particular, their first impressions and experiences.
The Community is usually completely clueless. If they are even aware your church exists, what they do think about the church and those in the church rarely reflects reality. Unfortunately, this may also contribute to their unwillingness to visit. That said the community may also have important information about your church that you are unaware of. In particular, they know what they think about the church, even if it’s not true. For example, perhaps they ‘heard’ about a guest’s bad experience or a member was rude or insensitive to someone they know. Maybe that community event the church hosted ten years ago that didn’t go very well is still resident in many people’s minds. Individuals in the community will almost never share these thoughts with church leaders, unless they somehow find their way into the life of the church first and reflect back on their original perceptions.
UNKNOWN – Known to No One but God
There are things about your church that nobody knows, but God. Some of those things don’t really matter, like where the cool Christmas lights went that were bought two years ago. However, sometimes there are important aspects of ministry that, if revealed, would stimulate personal and numerical growth over time. This is why it is so critical that church leaders remain humble, are voracious learners and readers, and are willing to allow others outside their church (and often inside their church) provide ongoing coaching to them both personally and organizationally.
As a ministry coach, I might be able to play a role in helping you unveil some of the ‘Unknown’ in your ministry. If you’re interested, please contact me and we’ll start a conversation about it.